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Re: Webcasting to the masses
Audrie Krause wrote:
> Bill,
>
> Well, can the Real Estate Cafe help Nader's staff set something up for the
> conference? If so, the person to contact is Caroline Jonah
> <caroline@essential.org>. I'm copying her on this message, since I don't
> know if she's on the list.
Audrie & Caroline,
What would your WISH list be?
MSNBC?
Ziff-Davis?
c/net?
WIRED?
Netscape?
NY Times?
CNN?
AOL?
Does it make sense to do an exclusive arrangement or a "open" format so any
potential site--from newspapers online, to consumer organizations, to Netscape
or Microsoft could carry the conference? The answer to that question has major
strategic implications: who is likely to participate, perceived bias,
broadcast rights (and fees?). It is not an exaggeration to say such a broadcast
would be historic and have a worldwide audience (including Al Gore & Bill Gates,
whether they attend or not) so Essential Information should decide wisely. The
VIP list of panelists would undoubtedly have some insights into how such a
broadcast should be handled, and contacts and resources to make it happen, too.
My contacts are with Boston.com, The Boston Globe's supersite. As you may know,
The Boston Globe is now owned by The New York Times. Weren't they involved
"embargoing" and then breaking the initial conference story anyway? A web
broadcast might be an appropriate follow-up, either through their electronic
publishing or editorial department. Let me know if you want me to play a role
in trying to make this happen, otherwise, I'll just keep throwing out ideas
hoping others can run with them.
Bill Wendel
The Real Estate Cafe
617-661-4046