[Ip-health] Executive Guide to IP Management Handbook now available

[Executive Guide]

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FOR IMMEDIATE RELEASE

Executive Guide to Intellectual Property Management in Health and Agricultu=
ral Innovation: A

Handbook of Best Practices now published.



=F4=80=80=B9 The Guide, companion to the Handbook published by MIHR and PIP=
RA, promotes

intellectual property management for both commercial and humanitarian ends,=
 offering

tools and strategies for utilizing the power of intellectual property and t=
he public domain.



=F4=80=80=B9 The Guide summarizes best practices in intellectual property m=
anagement for both public

and private sectors.



=F4=80=80=B9 The Guide creates useful benchmarks for government policymaker=
s, heads of

universities, leaders in public sector research, scientists, and technology=
 transfer

professionals/licensing executives.



=F4=80=80=B9 The Guide is compact and very easily accessed by a variety of =
stakeholders (from

policymakers to senior management to scientists and technology transfer off=
icers).



=F4=80=80=B9 The Guide also concisely summarizes the Handbook=E2=80=99s fun=
damental findings.



=F4=80=80=B9 With support from a range of organizations, the books are dist=
ributed without cost to low-

and middle-income countries.1 The Handbook and Guide were funded with gener=
ous

donations by the Rockefeller Foundation, with additional contributions from=
 the

Kauffman Foundation.



To order or request a free** copy of the Executive Guide and/or Handbook, v=
isit

www.ipHandbook.org.

** Distributed for free to low- and middle-income countries, subject to ava=
ilability of distribution support



VINA DEL MAR, CHILE and ITHACA, NY (19 October 2007) =E2=80=93 The Executiv=
e Guide is a

compact, powerfully organized tool for quickly gaining information about th=
e full range of issues

related to innovation and intellectual property management. It provides an =
easy-to-read summary

of key concepts and management approaches. An indispensable sourcebook for =
policymakers

and practitioners, scholars and students, the Guide links broad theoretical=
 issues to practical ideas

to help individuals from public and private organizations strategically man=
age their intellectual

property. The Guide and Handbook are hailed by Judith Rodin, President of t=
he Rockefeller

Foundation, as perhaps =E2=80=9Cthe most thorough primer on intellectual pr=
operty management for the

public interest ever assembled.=E2=80=9D



The Guide=E2=80=94to be published in several languages=E2=80=94distills the=
 =E2=80=9Cbest practices=E2=80=9D from the

Handbook=E2=80=99s 2000+ pages. Proven strategies and approaches in IP mana=
gement, these best

practices chiefly include: enacting comprehensive national laws and policie=
s, formulating

institutional IP policies and effective IP management strategies, using cre=
ative licensing practices

to ensure global access and affordability, building institutional IP manage=
ment capabilities, and

creating national IP systems with efficient patent offices and transparent =
IP court systems.



Using the innovative IP management ideas found in the Executive Guide, the =
public sector can

mobilize its resources, speed up product development and distribution, and =
maximize the value

of collaborating with companies. For many of the same reasons, the Guide is=
 also required

reading for companies. Businesses have yet to fully tap the potential of cu=
rrent and potential

public sector partners, partly because many companies are unaware of the tr=
ansformations taking

place in public sector IP management. This Guide provides a map for navigat=
ing this dynamic

evolution and points to successful collaborative structures and agreements.=
 As Sam Dryden, a

veteran in life-sciences ventures and member of the Council on Foreign Rela=
tions, observes,

=E2=80=9CThese essays [together with the companion Handbook] offer a truly =
global snapshot of the

emerging worldwide practice of IP management. The Executive Guide can help =
put developed

and developing nations on a more level playing field, opening up new avenue=
s of collaboration

between the public and private sectors and moving us all towards a healthie=
r, more equitable

world.=E2=80=9D



The Guide=E2=80=99s targeted audience includes government policymakers, sen=
ior management,

scientists, and technology transfer officers. A cutting-edge =E2=80=9CSumma=
ry of Key Implications and

Best Practices=E2=80=9D is tailor-made for each of these groups, providing =
the most important findings

and recommendations gleaned from the Handbook in a concise, easy-to-read, c=
arefully organized

format. The Guide is cross-referenced for effortless reading. Lita Nelsen, =
Director of MIT=E2=80=99s

Technology Licensing Office, proclaims, =E2=80=9CYou can learn more from th=
is Guide about the

essentials of IP management in 5 minutes than you can from any other resour=
ce.=E2=80=9D



This authoritative work offers ready access to sophisticated thinking and c=
reative opportunities in

IP management. Ismail Serageldin, Librarian of Alexandria/former Vice-Presi=
dent of the World

Bank, asserts that =E2=80=9C[The Guide is] the fruit of enormous effort and=
 much deep thinking by people

who are most knowledgeable about these complex subjects.=E2=80=9D The Execu=
tive Guide can help

connect you and your institution to the vast humanitarian potential of this=
 knowledge network.



The Guide will formally be launched at the upcoming 6th Latin American Agri=
cultural Biotech

Symposium, 22-26 October, organized by the Foundation for Agricultural Inno=
vation-FIA (an

Agency of the Ministry of Agriculture), the REDBIO/FAO Network, and Innova-=
Chile.



For information about the publishers, see www.mihr.org and www.pipra.org.



Citation: Krattiger A, RT Mahoney, L Nelsen, JA Thomson, AB Bennett, K Saty=
anarayana, GD Graff, C Fernandez and SP

Kowalski. 2007. Executive Guide to Intellectual Property Management in Heal=
th and Agricultural Innovation: A Handbook of

Best Practices. MIHR, UK; PIPRA, Davis/USA; Fiocruz, Rio/Brazil; and bioDev=
elopments-International Institute, Ithaca/USA. ISBN 978-1-4243-2028-8. US$6=
0.



1 Includes distribution support from ABSP-II, Ithaca; African Agricultural =
Technology Foundation (AATF), Nairobi; Burrill &

Co, San Francisco; Cornell University, Ithaca; Dodds & Associates, Washingt=
on DC; Innova, Chile; Developing Countries

Vaccine Manufacturers Network (dcvmn), India; Franklin Pierce Law Center an=
d Gerow D Brill Esq., Concord; Global Forum

for Health Research, Geneva; Innovation Fund, South Africa; International P=
olicy Network (IPN), London; International Rice

Research Institute (IRRI), Philippines; International Service for the Acqui=
sition of Agri-biotech Applications (ISAAA), Ithaca,

Nairobi, and Philippines; Kauffman Foundation, Kansas City; Kirkhouse Trust=
, London; Monsanto, St. Louis; SARIMA, South

Africa; the Rockefeller Foundation, New York; Sathguru Management Consultan=
ts, India; the University of California System;

Venales LLC; and the World Intellectual Property Organization (WIPO), Genev=
a.





CONTACTS:

Anatole Krattiger, Editor-in-Chief

Arizona State University and Cornell University

Mobile: +1 480 620 6550 * anatole@asu.edu



Alan Bennett, Executive Director

Public Intellectual Property Resource for Agriculture (PIPRA)

Mobile: +1 530 219 1771 * abbennett@ucdavis.edu



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