[Intl-tobacco] The Canadian Tobacco Papers / A selection of documents related to
the Canadian Tobacco Industry
Robert Weissman
rob@essential.org
Mon, 29 May 2000 23:08:18 -0400 (EDT)
The Canadian Tobacco Papers / A selection of documents
related to the Canadian=20
Tobacco Industry
Source: tobaccopapers.org, Monday, 5/29/00
Tobacco Industry Documents:
The Canadian Tobacco Manufacturers Council (CTMC) - and its predecessors -
and their response to public issues
Canadian Tobacco Companies banded together in the mid-1960s to respond to
the public and political pressures that resulted from increased knowledge
about the health effects of smoking. The CTMC was not formed until the
end of the decade, but documents show that the industry worked together
long before. Industry documents telling the History of Tobacco in Canada
and explaining the pressures that created the CTMC are also available on
this site.
October 12, 1962 Companies make secret deal to be quiet about tar &
nicotine
Title:
Policy Statement by Canadian Tobacco Manufacturers on the Question of Tar,
Nicotine and Other Smoke Constituents that may have similar connotations"
Authors:
varia
Canadian tobacco companies sign an agreement to be quiet about tar,
nicotine and other compounds in public communication =96 including
packaging.
"We the undersigned [each company] conceive it to be in the public
interest to agree to refrain from the use, direct or implied, of the words
tar, nicotine or other smoke constituents that may have similar
connotations, in any and all advertising material or any package, document
or other communication that is designed for public use or information.
http://www.tobaccopapers.org/ctmc/CTMCbefore76/62rothmans.pdf Rothmans
http://www.tobaccopapers.org/ctmc/CTMCbefore76/62imperial.pdf
Imperial
=20
http://www.tobaccopapers.org/ctmc/CTMCbefore76/62Trans-Canada.pdf
Trans-Canada
http://www.tobaccopapers.org/ctmc/CTMCbefore76/62Tuckett.pdf
Tuckett
=20
http://www.tobaccopapers.org/ctmc/CTMCbefore76/62Macdonald.pdf Macdonald
=20
http://www.tobaccopapers.org/ctmc/CTMCbefore76/62Imperial&Benson&Hedges.pdf
Imperial&Benson and Hedges
http://www.tobaccopapers.org/ctmc/CTMCbefore76/62rockcity.pdf
Rock City
source:
Pmdocs, page 2024994264
2024258891
2024994268
2024994267
2024994266
2024994265
2024978197
-----------------
1963
Establishment of the Ad Hoc Committee of the Canadian Tobacco
Manufacturers' Council
see History of Tobacco http://www.tobaccopapers.org/index/history.htm
(or a more legible transcript) =20
http://www.tobaccopapers.org/history/History%20-%20ITL.htm
Pmdocs 1005144959
-----------------
November 25, 1963 Industry issues public position on smoking & health in
Canada
Title:
"Some Scientific Perspectives for consideration of Smoking and Health
Questions"
Authors:
Ad hoc committee of the Canadian Tobacco industry
The Ad Hoc Committee of the Canadian Tobacco Industry makes a presentation
to Health and Welfare's conference on smoking and health and publishes a
60 page booklet with its position "Some Scientific Perspectives for
consideration of Smoking and Health Questions"
Chapter titles: Lung cancer incidence Epidemiological factors in lung
cancer Laboratory experimentation Clinical and pathological observations
Cardiovascular diseases Future Canadian research
63-Presentation
http://www.tobaccopapers.org/ctmc/CTMCbefore76/63presentation-to-HWC.pdf
Presentation to Health and Welfare
Source:
Pmdocs beginning page
2015027725
-----------------
June 16, 1964 First Canadian Tobacco Advertising Code Developed
Title:
"Canadian Cigarette Advertising Code June 16, 1964"
Authors:
Ad hoc committee of the Canadian Tobacco industry
Four companies agree to 1 10-rule code for advertising. Prohibits
advertisements on television before 9:00 p.m., ads immediately adjacent to
primary schools, ads with appeal to persons under the age of 18 years, use
of sports figures and other celebrities which appeal to children, etc.
Ed: this code is similar in many respects to the provisions of the current
Tobacco Act.
64 Code
http://www.tobaccopapers.org/ctmc/CTMCbefore76/64advertisigncode.pdf
Source:
Pmdocs
beginning page 1005145171
-----------------
June 7, 1968 John Keith (ITL) writes Toledo (B&H) to threaten consequences
if B&H releases report on ITL brand "Richmond"
Title:
no title
Authors:
Paul Pare, President, Imperial Tobacco
Companies reinforce agreement not to discuss health effects or contents of
cigarettes. (ITL had introduced the "Strickman filter" and made claims
about its benefits)
Keith Letter
http://www.tobaccopapers.org/ctmc/CTMCbefore76/69keithtotoledoletter.pdf
Source:
Pmdocs beginning page
002608756
-----------------
July 5, 1968 Circulation of a draft "Canadian Tobacco Industry Position
Paper on Health Issues"
Title:
"Notes on July 5 Draft of Canadian Tobacco Industry Position Paper on
Health Issues."
Canadian Tobacco Industry Position Paper on Health Issues.
Authors:
unknown
This 19-page paper provides insight into central arguments, including:
Millions of people smoke tobacco because they enjoy it. Attacks on tobacco
and its users =96 on health and other grounds =96 are not new. The present
health controversy is "at best a muddied picture." The Canadian tobacco
industry has diligently sought answers to the unsolved health problems.
Even in the absence of established proof of harm from normal use, the
industry has voluntarily modified its advertising and promotional
programs. Although there is no proof of any health significance in the
levels of so-called "tar" and nicotine in the smoke of cigarettes, the
industry has responded to the demands of some of its consumers (and some
of its critics) by producing brands that deliver less "tar" and
"nicotine." The industry has sought to cooperate with the government and
other official or public agencies. The industry has acted with restraint
in challenging the extremist, biased and unproved charges. The industry
maintains that smoking is and adult custom Tobacco is a legal and widely
used and accepted product.
This is a good example of the public relations strategy during the first
wave of the "smoking and health" crisis.
notes on paper
http://www.tobaccopapers.org/ctmc/CTMCbefore76/69notesonpaper.pdf
paper on health issues
http://www.tobaccopapers.org/ctmc/CTMCbefore76/68paper%20on%20health%20issu=
es.pd
f
source:
Pmdocs
beginning page
2016001810
-----------------
October 8, 1969 Ad Hoc Committee sells its message to its close allies -
the retailers.
Title:
"The future of Tobacco in the Face of the Smoking and Health Controversy."
An address by Paul Pare Chairman Ad Hoc Committee of Canadian Tobacco
Industry to National ASsociation of Tobacco and Confectionery Distributors
Convention, Vancouver."
Authors:
Paul Pare
Paul Pare, chairman of the Ad Hoc Committee of the Canadian Tobacco
Industry speaks to the National Association of Tobacco and Confectionery
Distributors at their convention in Vancouver.
Discusses "anti-tobaccoism" and offers vision of what needs to be done:
"We must stand firm against punitive legislative and regulatory proposals
that would shackle the legal and legitimate activities that are necessary
to get tobacco from the farmer=92s fields into the hands of those who want
it =96 in its various product forms. You people particularly have a stake i=
n
this."
"We must continue to recognize that the use of tobacco is an adult custom
and that adults should have the freedom of choice as to whether they smoke
or not."
"We should encourage and help enforcement of the Canadian law prohibiting
sales of tobacco to minors. I need not remind most of you that an interest
in the Tobacco Restraint Act as well as control of vending machine sales
was expressed by some members of the Standing Committee in Ottawa last
June. Manufacturers generally have a long-standing programme, perhaps
insufficiently advertised, to cooperate with any vending machine operation
in providing appropriate notices to reflect the essence of the Tobacco
Restraint Act and its prohibition of sales to persons under 16 years of
age."
Cites several scientists who have concluded that smoking does not cause
disease.
Shows how they reached out for third party support early in the game.
Pare Speech
http://www.tobaccopapers.org/ctmc/CTMCbefore76/69Pare%20speech.pdf
Source:
Pmdocs beginning page
2024956951
-----------------
December, 1969 Isabelle Committee (the Standing Committee on Health of the
House of Commons) reports
Recommends:
Phase out of cigarette advertising and promotion activity over a four-year
period
Warning notice and nicotine levels on all cigarette packages, cartons and
vending machines
Limit the permissible levels of tar and nicotine on all cigarettes
Comprehensive communications programs to discourage smoking.
History http://www.tobaccopapers.org/index/history.htm
Source:
Pmdocs beginning page
1005144959
Last revised: May 29, 2000
Contents Copyright =A9 by Physicians for a Smoke-Free Canada