[Am-info] CIO magazine and the truth?
John J. Urbaniak
jjurban@attglobal.net
Sun, 28 Sep 2003 10:30:02 -0400
Magazine refuses to run PAID advertising containing report that
criticized Microsoft.
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http://www.washingtonpost.com/ac2/wp-dyn/A2328-2003Sep25?language=printer
Microsoft Critic Forced Out
Firm Does Business With Software Giant
By Jonathan Krim
Washington Post Staff Writer
Friday, September 26, 2003; Page E01
.... excerpt.....
But those efforts were somewhat thwarted yesterday when a national
technology magazine rejected the group's request to distribute copies of
the report to its subscribers.
The magazine, CIO (short for chief information officers), routinely
"rents" its subscriber lists -- for a fee -- to firms wanting to
distribute targeted advertising and marketing messages to its audience
of executives responsible for running corporate and government computer
systems.
After receiving the report so that it could be e-mailed to the
subscriber list, the magazine informed CCIA representatives that the
paper was "too sensitive" and turned away the business.