[Am-info] Jobs Touts OS, Unveils New IPod

[Mitch Stone]

On Sunday, July 21, 2002, at 11:50 AM, Paul Rickard wrote:
>
>      People don't like being reminded how dumb they are. They know the
> ads are right, but can't admit it.

That's one theory, but it sure doesn't explain the phenomenon of the "for 
dummies" and "complete idiots" books.

In the first place, I don't see any merit in the charge that these ads are 
designed to make anyone look or feel stupid. Is a BSOD the fault of the 
user?

Mitch