[Am-info] Best Buy drops Mac titles?
Mitch Stone
mstone@vc.net
Mon, 3 Jan 2000 09:17:36 -0800
--- From a message sent by Paul Rickard on 1/2/00 11:18 PM ---
>mstone@vc.net
>
>>If he'd checked his computer, he'd have probably found the other colors
>>available as special orders. Or maybe not; I'm really not sure what
>>Apple's policy is now. But the fact is, the policy a year ago was that
>>retailers would take all five colors, which they all did, except for Best
>>Buy. Sears isn't the most wonderful venue for any manufacturer IMO, and
>>I'm frankly amazed that the iMac has done as well as it has at there.
>
> I think Sears mainly used the product to generate floor traffic (they
>certainly took me in there to caress and sniff a 333) and then was
>surprised how well it sold.. Anything to get away from their image of
>being granny's underwear store and dad's tool dealer, I guess.
I rarely darken the door of a Sears store, but I guess I should venture
in if only to see how they're doing with the iMac and iBook. Too well I
remember their treatment of Apple products back in the Performa days --
you were lucky if you could find one plugged in and working. The same was
true of Circuit City.
Mitch Stone
mstone@vc.net