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RE: Fumento's "Tampon Terrorism" Forbes Article



     I thought this list existed specifically for dioxin and dioxin-like 
     compounds-related issues?
     
     If this is not the case, please inform me the purpose of this list.


______________________________ Reply Separator
_________________________________
Subject: Fumento's "Tampon Terrorism" Forbes Article
Author:  "Cold Mountain; Cold Rivers" [SMTP:cmcr@wildrockies.org] at 
US_SEATTLE_WA
Date:    5/14/99 1:04 AM


=====  A message from the 'pulppaper' discussion list  =====
     
[NOTE: The following message has been sent to inform women of the many 
libellous comments made about my work and myself in a recent Forbes article 
entitled "Tampon Terrorism." I am concerned about this blatantly abusive 
media manipulation and attack on my (and U.S. Congresswoman Carolyn 
Maloney's) personal integrity, and seek to inform those who have indicated 
their interest in this work.
I hope that this initiative will result in women taking action on my behalf 
where I have little power to do so.  If this subject does not interest you, 
please delete it, and accept my apologies for any inconvenience. Willi 
Nolan]
     
May 13, 1999
     
Hi,
     
It was interesting to me to learn about the Forbes article. I especially 
noted the fact that the writer pointed only at one little company, i.e, 
person, and not the growing plethora of sites (and the other natural tampon 
companies) that provide information about tampon health risks.
     
WHY ME? I guess we must be getting a little too effective at getting the 
truth out. No one's come around to launch a lawsuit against US, so I guess 
that we're still on track. Should I also note that, of these others, I am 
the only one with brown skin?
     
FYI, the "journalist," Michael Fumento, works full time for the Hudson 
Institute, which apparently gets hired out to "produce" articles for 
companies in national publications. He has a website too: 
http://www.fumento.com. I wonder which company hired him to write that 
"Tampon Terrorism" article?
     
Fumento's also apparently been known to write articles that spell out why 
dioxin is not harmful, that no veterans are really sick from Agent Orange, 
and that second-hand smoke is not dangerous. His web site, "Mythbusters 'R 
Us," notes his expertise in dispelling "myths"  including  An "epidemic" of 
racially-driven black church arsons swept the South, and well-known hazards 
such as airbags; breast implants; pesticides; pollution; Gulf War Syndrome 
- he actually says that these being health hazards are myths! The site 
reads "Mr. Fumento has built a solid reputation for busting icons, striking 
fear into the hearts of scare-mongers, and distinguishing the risks we 
grossly exaggerate from those we ignore at great peril."
     
Guess I'm becoming an icon :-) Or I wonder, maybe he chose me because I 
also work full time with Dr. Rosalie Bertell 
(www.globaleduc.org/iicph.htm), an internationally recognized champion of 
communities at risk from exposure to hazardous substances, including the 
people of Chernobyl, Bhopa,l India, Love Canal and yes, the victims of GULF 
WAR SYMDROME (who were exposed to depleted uranium and never tested for 
it!)!
     
He called our office identifying himself as a freelance writer, and accused 
us of spreading the "EMAIL" (written by a biology student) that's been 
going around for about three years and encouraging women to become 
hysterical about tampons. HYSTERICAL? - isn't that just so patriarchal to 
say something like that, as if women have no minds of their own. He writes 
in the longer version of the article, "Nolan and Maloney also invoke the 
horror of toxic shock syndrome." INVOKE? Is he calling us witches too? Get 
a life, Mikey! I hear that a lot of women have been calling "those" tampon 
companies, asking questions that aren't answered accurately or completely. 
Fumenta writes that Proctor & Gamble (Tampax) is getting over 500 calls a 
month, and that a Kimberly-Clark spokeswoman calls my approach "guerilla 
tactics." We've nicknamed him "Pimento."
     
All kidding aside, this seems to be a classic example of industry 
manipulation of the media that results in denying information and leaving 
women at unnecessary risk. I wonder why they placed it in Forbes? Maybe the 
shareholders have [finally] begun to ask questions about tampons. I hope 
that they also begin to demand that these products are made to be safer for 
women and the Earth.
     
I'm also hoping that women will help us out, and spread the word about this 
personal attack. Just this morning, I got an encouraging message this 
morning from an OB/GYN Nurse practitioner, who's been researching cervical 
dysplasia/cancer. I humbly and gratefully provide her comments:
>"It seems that you are one of our Women's health pioneers and we thank you 
>for your interest
> and leadership."
     
I did not set out to be a pioneer, just to provide the best alternative I 
could find to toxic products. We do not, as even "Pimento" acknowledges, 
make much money for a company that's been around for 7 years. I'm told that 
we should sue, but wouldn't that take our time away from what's always been 
important - doing business with compassion, addressing the human and 
environmental costs first? We are proud to know that we are making a 
difference in the way that people look at the products and companies that 
they give money to.
     
Maybe responsible journalists could investigate and expose the practices of 
Michael Fumento, organizations like the Hudson Institute and those that 
hire them.
     
I hope and pray that you will take the information in this message and use 
your wisdom to expose the corruption that's around. This small brown woman 
could also use some positive thoughts of protection from destructive 
influences, such as the ones behind the article. I do feel somewhat 
vulnerable, except to know that there are people out there who appreciate 
and support our work.
     
Thanks for listening.
     
Sisterly,
     
Willi Nolan
     
>Messages from senders:
     
Brenda wrote:
>This story,    Tampon
>terrorism(http://www.forbes.com/forbes/99/0517/6310170a.htm), 
>has been sent to you by Brenda <snip>.
>
>--------------------------------------------------------- 
>Interesting....
     
Ruth wrote:
>I thought that you might be interested in this link.  Not sure if you have 
>seen the article in Forbes magazine yet (May 17,1999 issue; Tampon 
>Terrorism).....   But I found it online......
>
>http://www.fumento.com
>
>WISN News is mentioned in the longer version of the story that did not get 
>printed in the Forbes articles.
     
--------------------------
here's the Forbes/Fumento article found at "www.fumento.com" on May 13,
1999: 
--------------------------
     
Tampon Terrorism
     
New Technique in Marketing: Using the Web to Spread Lies about Your
Competition
     
     
By Michael Fumento
     
Forbes Magazine, May 17, 1999
Copyright 1999 by Forbes Magazine
     
Terra Femme's site encourages women to spread a terrifying message that 
competitors' tampons may be horribly dangerous.
     
Fear is just a sales pitch that has been used for decades to flog 
everything from alarm systems to underarm deodorant. But just think how it 
can be used on the Internet to whip up paranoia -- and get people to open 
their wallets.
     
The Net myth is the computer age's version of the urban legend, like the 
one about alligators prowling the sewers of Manhattan. Sent out as e-mail, 
posted in newsgroups or on Web pages, Net myths can reach thousands of 
people a day and multiply like viruses.
     
As stock touts and shorts have managed to both lure and spook investors on 
the Web, a little Toronto-based outfit called Bio Business International has

already become quite adept at spreading myths through its Web site. Bio 
Business markets only one product -- 100% cotton, nonchlorine bleached 
tampons under the brand name Terra Femme. Among other things, the site 
encourages women to spread a terrifying message that tampons made by U.S. 
competitors may be horribly dangerous.
     
Specifically, the site warns that tampons made with rayon or that contain 
dioxin -- a by-product of some bleaching processes -- can be harmful. 
"Dioxin is now PROVEN to cause many kinds of cancer in women and men along 
with with birth defects, and to disrupt the natural hormones in our 
bodies," the Terra Femme site says.
     
     
[Image] A little bit of terror built into every tampon
     
     
     
Bio Business also invokes repeatedly the horror of toxic shock syndrome, a 
potentially fatal bacterial infection. The claim: 100% cotton tampons are 
safer than rayon or rayon blends when it comes to protecting women from 
toxic shock.
     
Wilhelmina (Willi) Nolan, a 40-ish, longtime environmental and social 
activist, is Bio Business' founder and president. She has an ally in 
Representative Carolyn B. Maloney (D-N.Y.). Maloney has introduced 
legislation that would, require the federal government to test menstrual 
pads and tampons, even though it is common practice for companies to test 
their own products,whether they be drugs, medical devices or cars.
     
[Image] Rep. Carolyn B. Maloney, D-N.Y.
     
     
Maloney, in her press releases and on her own Web site, asks if tampons are 
"the equivalent of a ticking time bomb, capable of increasing women's risks 
for several life-threatening or fertility-threatening diseases." She had 
Nolan at one of her press conferences announcing the bill.
     
The problem is that very little of this bleating is accurate. Animal 
testing of dioxin has shown an incredible range of toxicity. For example, 
it knocks over guinea pigs like tenpins, but it takes 500 times as much to 
have the same effect on hamsters. No dramatic health effects have been 
shown in human studies including those of Vietnam vets who sprayed Agent 
Orange, a dioxin-containing defoliant. A continuing study of these men 
finds them as healthy as the general population.
     
"Every year the case becomes weaker and weaker that dioxin causes cancer in 
human beings," says Michael Gough, a scientist with the Competitive 
Enterprise Institute in Washington, D.C. who has studied dioxin for decades.

He adds that evidence dioxin causes other noncancerous problems in humans 
(other than a form of acne) ranges from speculative to nonexistent.
     
Never mind that, according to the Food & Drug Administration, no U.S. 
tamponmaker uses a bleaching method that creates dioxin as a by-product. No 
matter either that in tests ordered up by Kimberly-Clark, a leading 
tamponmaker, even Nolan's tampons were found to have trace amounts of 
dioxin. In a survey of contamination rates, Terra Femme came out somewhere 
in the middle of a range from 0.2 parts per trillion to 10 parts per 
trillion.
     
Explanation? Dioxin is a combustion by-product of many materials. It goes 
into the air and lands on everything. Accurate-enough testing will find it 
on everything.
     
What about the toxic shock scare? According to the March-April 1999 issue 
of FDA Consumer: "There is no evidence [that] rayon fibers in tampons cause 
toxic shock syndrome."
     
Nolan wants to hear none of this. She told Forbes that a Swedish firm has 
done dioxin testing on Terra Femme tampons. Bio Business' marketing head, 
Roni Bregman, said the results can't be released because they are 
"proprietary information." Yet earlier Nolan had promised to deliver them.
     
Of course, the Terra Femme Net myths continue, enabling Bio Business to 
sell a box of 20 tampons for $5.49, $2 more than Kimberly's Kotex or 
Procter & Gamble's Tampax. The Terra Femme brand is hard to find in stores, 
but you can order it directly from the company if you are willing to pay 
shipping and handling.
     
Given the distribution problems for its product, Bio Business probably 
isn't about to siphon away a large part of P&G's and Kimberly's market, but 
it can do a fair amount of damage to their reputations. P&G spokeswoman 
Elaine Plummer says her company has been getting up to 550 complaints a 
month through letters, e-mails and phone calls. "I am horrified to learn 
via e-mail that the tampons I have been using for 33 years contain dioxin," 
reads one message.
     
 Still, if the Internet provides weapons to people like the Terra Femme
tampon terrorists, it can help expose them as well. The ability of anybody 
to read messages posted in a newsgroup allowed this author to discover that 
Roni Bregman provided aid to feminists preparing a petition to form a 
boycott of Terra Femme's U.S. competitors. One was signed, "In health, 
Roni, who believes more and more that the best way to deal with 
environmental problems is to directly attack the products that create 
them." Especially when the attacks are good for her business?
     
        ------------ end of Forbes/Fumento article --------------
     
But my daughter, when I told her of our topic [cancer] and my difficulty 
with it, said "Tell them about how you're never really a whole person if 
you remain silent, because there's always that one little piece inside of 
you that wants to be spoken out, and if you keep ignoring it, it gets 
madder and madder, and hotter and hotter, and if you don't speak out, one 
day it will just up and punch you in the mouth."
                              Audre Lorde, Cancer Journals
     
================================================================== 
Terra Femme web site favorites:
"The Politics of Tampons"   <http://www.biobiz.com/terrafemme/uspoltam.htm> 
Health Info & References: <http://www.biobiz.com/terrafemme/health.htm> 
Ordering: <http://www.biobiz.com/terrafemme/ordering.htm>
     
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cmcr@wildrockies.org
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