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Microsoft's future
In "Microsoft Secrets", p434, the authors about Microsoft's future :
First, history is against Microsoft. Companies with 70-80 per-
cent market shares (which Microsoft has for PC operating systems
and the Office applications suite) usually have only one way to go,
and that is down. For a variety of reasons, few firms that dominate
one generation of a product continue to dominate the next genera-
tion, depending on how radical the change is. Dominant compa-
nies often become so complacent, arrogant, or attached to their
existing investments that they become vulnerable to major shifts in
customer needs or technologies, or to threats from more nimble
competitors. In particular, market positions based on de facto
technical standards seem unlikely to endure in a fast-moving in-
dustry for more than a few years.
Then they explain it has been the case for IBM, DEC, Wang, Ford, General
Motors, Xerox, Kodak, ...
NB : through the book, the authors seem to like Microsoft very much.
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